Vacuum aluminum coated paper in cosmetic packaging applications

The outer packaging of cosmetics is very elegant in design and choice of materials. Faced with the increasingly fierce competition in today's market, the packaging of cosmetics must be new and different, so the demand for new packaging materials is ready. The new generation of packaging materials soon after entering the Chinese packaging market—aluminum vacuum paper has many advantages such as beauty, high-end, and environmental protection. It has been widely used in tobacco, wine, and food, starting from cigarette packaging with high requirements for security and beauty. , Japan, department stores, gifts and other industries, will become the focus of high-end cosmetics outside the box packaging materials.

Vacuum aluminum-plated paper has a metallic luster and is easy to print, and can meet the primary requirements of cosmetic packaging—beautiful and fashionable. The main consumer groups of cosmetics are women, and the pursuit of beauty is a natural characteristic of women. Whether or not cosmetic packaging is exquisitely affects the position of cosmetics in women's minds and their preference for specific brands. Vacuum aluminum-plated paper printing transparent and colorful ink, can reveal the noble and rich metallic luster, while giving a psychological hint: After using this kind of cosmetics, they can also shine.

Secondly, vacuum aluminum-plated paper is easy to laser holographic processing, with good anti-counterfeiting effect. According to the needs of different cosmetics on the packaging printed with a flash of laser LOGO or a specific beautiful pattern, both beautiful and fresh and easy to identify, but also prohibitive counterfeit products.

Later, one of the major problems in modern packaging is that the subject of constant discussion in the packaging industry is environmental protection. Vacuum aluminum packaging material is a new type of composite environmental protection packaging material, which gradually replaces aluminum foil composite paper as aluminum paper substrate. It is a green packaging material that is conducive to environmental protection because it has a green and environmental-friendly property that can be recycled and can be degraded in the soil, and it can save metal resources.

Vacuum aluminum-plated paper has been used as an environmentally friendly new material in some developed countries and is widely used in the packaging of many products. After coming to China, its full-scale promotion will become the general trend of the packaging industry, and its performance and characteristics will become the leader in packaging paper.