51 promotional hardware companies in advance to fight fake three Raiders

In recent days, the words "dye steamed bread," "beef paste," "toxic bean sprouts," and "clenbuterol" have appeared one after another, and people's eardrums have been constantly plucked to face these "toxic" foods that everyone eats every day. , Anti-counterfeiting activities were actively launched. Similarly, in the hardware industry, a wide range of hardware products are also frequently mixed with fish. This not only confuses consumers and makes them difficult to discern, but it also causes headaches for business operators. Fake and shoddy products not only disrupt the market order and damage the legitimate rights and interests of famous and famous product manufacturers. What's more, it directly threatens the health and environment of the general public.

51 promotional hardware companies in advance of the counterfeit three Raiders According to hardware manufacturers reflect the fight against counterfeit hardware products can not be simply understood as the maintenance of the interests of manufacturers. Although counterfeit products are much cheaper in terms of price, they are far worse in quality and have many shortcomings, such as short service life, that will gradually affect the normal use of consumers, thus affecting consumers' trust in genuine products. From the point of view of counterfeiting by hardware manufacturers, how can we eliminate this social evil?

The anti-counterfeiting mark of the anti-counterfeiting mark is used as a credential for product identification and plays a decisive role in the hardware market. Therefore, more and more hardware companies have begun to install anti-counterfeit labels on products, but as the market continues to expand, simple and single anti-counterfeit labels can no longer meet the needs of the development of the hardware market. Therefore, the updating of anti-counterfeiting labels for hardware products has become a research topic for companies.

A person in charge of a Yongkang cutting tool hardware company said that the original anti-counterfeiting labels were mainly laser holographic anti-counterfeiting, but now they are basically replaced with color-changing anti-counterfeiting labels. On the outer box of the tool, a color-changing anti-counterfeiting mark is printed, and the mark is coated with a special ink. When the consumer changes the viewing angle, the security mark will show a change in color. This change has further improved the ability of anti-counterfeiting and the convenience of identification, so that consumers can buy more confidence.

The special rectification of the joint association for the purpose of purifying the hardware market and cracking down on infringements, hardware companies should join hands with industry associations and initiate actions against counterfeit and inferior hardware products to ensure the safety and supply of basic products.

Under the leadership of the industry and commerce departments and hardware industry associations, a special anti-counterfeiting team was set up to clean up and rectify the infringement of selling goods in the hardware market; to organize serious hardware product safety inspections and centralized rectification actions; and to organize special enforcement inspections of hardware to the countryside; The special rectification actions focused on hardware tools involving people's livelihood; focusing on products such as knives and locks, and organizing the implementation of centralized rectification of import and export commodities. It is hoped that through these special rectification actions, we can solve the product quality problems that are commonly concerned by the people and involve the health and safety of the people, so that the people can buy them with the utmost satisfaction.

The use of media to protect the face of counterfeiting and counterfeiting, and the power of hardware companies alone is insignificant. At this time, a powerful media is needed as a means of publicity to widely spread the economic losses and physical and psychological harm caused to consumers by counterfeit products. The value of fake and shoddy products currently sold in the domestic hardware market accounts for a large part of the total value of the market, which is undoubtedly a huge loss for hardware companies. It is in fact an accomplice of fake and shoddy products to buy counterfeit and shoddy products without consumers’ knowledge. Therefore, hardware companies make full use of the advantages of the media to promote the drawbacks of fake and shoddy products, so that the people really realize that counterfeit products are deeply poisoning their poisons, and we must stay away.

With the continuous development of the market economy, cracking down on counterfeiting will be a long-term and arduous task. Most hardware companies are ready to fight a protracted war and fight the counterfeiting war. To combat counterfeiting, hardware companies have a long way to go.